Entries by Jatin Das Gupta

6 Types of Content Every Thought Leader Needs

We’ve all heard the statistics on content marketing: 90% of consumers find custom content useful and 78% believe that organizations providing custom content are interested in building good relationships with them. Website conversion rates are nearly 6x higher for content marketing adopters than non-adopters (2.9% vs 0.5%) Website visitors are 64% more likely to buy […]

How to get a better speaker demo video

Over the last few decades, I’ve been deeply immersed in the professional speaking industry. One thing I’ve learned is this: when it comes to impressing bureaus and getting bigger, better bookings, your demo video is king. That’s why Pro Speaker Content spends so much time helping our thought leader and speaker community achieve demo videos […]